The Audi S5 officially debuted along side the Audi A5 at the 77th Geneva International Motor Show in Switzerland. This was the first time in Audi history that a base model, and high-performance model of a new car were introduced simultaneously. With the introductions of these two new models, Audi brought the first big coupe in about 17 years to the US (11 years in Europe).

The Standard 2008 Audi S5 will launched with a base price of $50,500. See the options section below for more information about pricing for additional features or special packages.

• Asymmetric Quattro® all-wheel drive
• 6 Speed Manual Transmission
• Leather covered power front seats
• Three-zone automatic climate control
• In-dash six-CD changer and Sirius® satellite radio
• Electromechanical parking brake
• Driver info display
• Rain and light sensor for automatic lights and wipers
• Leather-covered, multi-function tilt and telescoping three spoke steering wheel.
• 19-inch alloy wheels with performance tires

• Optional sound system built by Bang & Olufsen and feature 505 watts of power and 14 speakers. ($850)
• Six-speed Tiptronic® automatic transmissions ($1,300)
• Audi Navigation system ($2,390)
• Audi side assist ($500)
• Technology package that includes Audi rear parking system with rear-view camera, adaptive headlights, and Advanced key. The optional Advanced Key (with push-button starting) stores some vehicle information, such as current mileage or warning messages from the driver information system, which makes service diagnostics a little quicker. ($1,700)
• Convenience package includes bi-xenon headlamps, heated front seats, HomeLink®, driver seat and mirror memory, heated, auto-dimming, and power folding exterior mirrors, and auto-dimming interior mirror with compass. ($1,850)